Video production is the practice of creating video by shooting images (videography), and creating combinations and reductions of parts of the video in live production and post-production (video editing). In most cases the captured video will be listed on the most current electronic media such as SD cards. In the past footage has been recorded on video tape, hard disk, or solid state storage. Video tape capture is now obsolete and solid state storage is reserved for only storage. It's now distributed digitally in formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx). It's the equivalent of filmmaking, but with images recorded digitally instead of on film stock.
Practically, video creation is the art and service of creating content and delivering a completed movie product. This can include creation of televIsion programs, television advertisements, corporate videos, event videos, wedding videos and special-interest home videos. A video production can vary in size. Examples include:
- A household making home movies with a prosumer camcorder,
- a solo camera operator using a professional video camera in a single-camera setup (aka a "one-piece group"),
- a videographer using a sound person,
- a multiple-camera setup shoot at a tv studio
- a production truck requiring a television crew for an electronic field production (EFP) with a production company using set click here structure on the backlot of a movie studio.
Shooting styles and techniques include:
- Using a tripod to get a locked-down, stable shooter;
- hand-held for a larger frame of motion to attain more jittery camera angles or looser shots to portray natural motion
- incorporating various camera angles such as the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (watch the Kiddo/Driver fight in Kill Bill Vol. 2);
- on a jib or crane which smoothly soars to varying heights as seen in the finale of the film Grease;
- using a Steadicam for smooth movement as the camera operator incorporates moving cinematic techniques like moving through chambers, as seen in The Shining.
Video production is basically the whole process of developing a video. Whether it's a short film, a full-length picture, company marketing video, television commercial, music video, or other sort of film, the process may vary a little with the particulars, but the general process is fundamentally the same. The basic process can be broken down into three subcategories.
These three subcategories include all facets of video production, from the moment an idea pops into your mind to the moment the film is released to the public. In this guide, we'll attempt to provide you with the clear definition of video production by describing the whole process of video production.3 Chief Stages of Video Production
This is the planning phase. There will be no recording during this process, just preparation.
- An idea is formed
- The script is written
- The cast is chosen
- The sound and video team members are chosen
Scene locations are here chosen, the script click here is revised and edited if necessary, and an outline of the entire recording process is made.
There are lots of additional factors that must be reviewed as well. Proper lighting for each scene is crucial. Sunlight and artificial lighting don't often mix well, so the time of day, weather conditions, and place for each scene has to be carefully chosen.
Once all of the crew and cast have been hired, and the script has been edited and approved, the actual production process can begin. Crew and cast members travel to each location, and each scene is taken until it's satisfactory. Then everyone will move to the next scene. This process repeats until each scene in the movie was shot. Once each scene has been properly shot, it's time to proceed to another stage of post-production.
Post-production covers all activities that are performed after the actual shooting of the film has been completed. This includes merging each scene, syncing audio and video, editing sound and video, and adding special effects.Professional Video Production
There are several businesses that provide video production as a service. This permits companies and individuals that do not have any filmmaking experience to create marketing videos or other business-related videos to enhance their company image, and showcase their products and services.
For video production to be prosperous, there needs to be much more behind it than only a man with a camera. The video must be targeted and distributed correctly, or the video is only going to reach a few of possible customers. A video describing a general summary of your products and/or services is great if you have a stand-out niche, but if you have competition, your movie has to demonstrate the prospective customer why they should choose your company over your competitor's company. The movies can then be distributed through the right platforms to achieve the maximum number of people who may be interested in your company's services.
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